Web Survey Bibliography
Relevance & research question: Conditional monetary incentives are often seen as a measure to increase initial survey response and reduce attrition in panel surveys. However, they constitute a substantial share of survey costs. To reduce these costs, most panel providers use on demand pay-out options while assuming that not all panelists redeem their incentives. It is common to provide respondents with various redemption options such as cash or coupons.
Our research goal is to investigate in what aspects the respondents who redeem incentives differ from those who do not. For the group of those respondents who redeem their incentives, we analyze respondents’ preferences for redemption options of bank transfer, voucher, and charity donation.
Method & Data: We analyze data from the GESIS Online Panel Pilot study, an offline-recruited probability-based online panel of Internet users. Starting in February 2011, respondents were surveyed every month for 8 months. The amount of incentives was varied experimentally during recruitment, comprising groups of 0, 2, 5 and 10 EUR per survey. Additionally, we have detailed information about patterns of incentive redemption. Panelists could request the payment of their collected incentives at any time such as collecting their money. Participants could mix the options of bank transfer, voucher, and donation.
Results: The analysis indicates that only half of potential incentive recipients use the redemption option. The probability of payment increases with every completed wave and incentive amount. Still among those who completed all 8 waves, about one fifth of panelists never initiate any incentive payment. About 80% of respondents chose only one type of incentive pay-out (among those, 48.75% bank transfer, 36.57% voucher, and 14.68% donation). The other 20% chose more than one incentive option. Further analyses show the type of incentive varies between groups of respondents. For example, men tend to choose the bank transfer option and women have a higher probability of donating the money.
Added value: Our analyses give useful insights into the patterns of incentive redemption and how different respondent groups can be reached by different incentive options.
GOR Homepage (abstract) / (presentation)
Web survey bibliography (431)
- Interviewer effects on onliner and offliner participation in the German Internet Panel; 2017; Herzing, J. M. E.; Blom, A. G.; Meuleman, B.
- Millennials and emojis in Spain and Mexico.; 2017; Bosch Jover, O.; Revilla, M.
- Comparing the same Questionnaire between five Online Panels: A Study of the Effect of Recruitment Strategy...; 2017; Schnell, R.; Panreck, L.
- Do distractions during web survey completion affect data quality? Findings from a laboratory experiment...; 2017; Wenz, A.
- A Comparison of Two Nonprobability Samples with Probability Samples; 2017; Zack, E. S.; Kennedy, J. M.
- Targeted letters: Effects on sample composition and item non-response; 2017; Bianchi, A.; Biffignandi, S.
- Oversampling as a methodological strategy for the study of self-reported health among lesbian, gay and...; 2017; Anderssen, N.; Malterud, K.
- Analyzing Survey Characteristics, Participation, and Evaluation Across 186 Surveys in an Online Opt-...; 2017; Revilla, M.
- Comparison of response patterns in different survey designs: a longitudinal panel with mixed-mode and...; 2017; Ruebsamen, N.; Akmatov, M. K.; Castell, S.; Karch, A.; Mikolajczyk, R. T.
- Determinants of polling accuracy: the effect of opt-in Internet surveys; 2017; Sohlberg, J.; Gilljam, M.; Martinsson, J.
- Article Establishing an Open Probability-Based Mixed-Mode Panel of the General Population in Germany...; 2017; Bosnjak, M.; Dannwolf, T.; Enderle, T.; Schaurer, I.; Struminskaya, B.; Tanner, A.; Weyandt, K.
- Effects of Mobile versus PC Web on Survey Response Quality: a Crossover Experiment in a Probability...; 2017; Antoun, C.; Couper, M. P.; G. G.Conrad, F. G.
- Impact of satisficing behavior in online surveys on consumer preference and welfare estimates; 2016; Gao, Z.; House, L. A.; Bi, X.
- Comparing Twitter and Online Panels for Survey Recruitment of E-Cigarette Users and Smokers; 2016; Guillory, J.; Kim, A.; Murphy, J.; Bradfield, B.; Nonnemaker, J.; Hsieh, Y. P.
- Targeted Appeals for Participation in Letters to Panel Survey Members; 2016; Lynn, P.
- Motivated Misreporting in Web Panels; 2016; Bach, R.; Eckman, S.
- Using official surveys to reduce bias of estimates from nonrandom samples collected by web surveys; 2016; Beresovsky, V.; Dorfman, A.; Rumcheva, P.
- A Feasibility Study of Recruiting and Maintaining a Web Panel of People with Disabilities; 2016; Chandler, J.
- Inferences from Internet Panel Studies and Comparisons with Probability Samples; 2016; Lachan, R.; Boyle, J.; Harding, R.
- Exploring the Gig Economy Using a Web-Based Survey: Measuring the Online 'and' Offline Side...; 2016; Robles, B. J.; McGee, M.
- Comparing data quality between online panel and intercept samples; 2016; Liu, M.
- Integration of a phone-based household travel survey and a web-based student travel survey; 2016; Verreault, H.; Morency, C.
- Are Final Comments in Web Survey Panels Associated with Next-Wave Attrition?; 2016; McLauchlan, C.; Schonlau, M.
- Estimation and Adjustment of Self-Selection Bias in Volunteer Panel Web Surveys ; 2016; Niu, Ch.
- Participation in an Intensive Longitudinal Study with Weekly Web Surveys Over 2.5 Years; 2016; Barber, J. S.; Kusunoki, Y.; Gatny, H. H.; Schulz, P.
- The impact of survey duration on completion rates among Millennial respondents ; 2016; Coates, D.; Bliss, M.; Vivar, X.
- Cognitive Probing Methods in Usability Testing – Pros and Cons; 2016; Nichols, E. M.
- Assessing the Accuracy of 51 Nonprobability Online Panels and River Samples: A Study of the Advertising...; 2016; Yang,Y.;Callegaro,M.;Yang,Y.;Callegaro,M.;Chin,K.;Yang,Y.;Villar,A.;Callegaro, M.; Chin, K.; Krosnick...
- Calculating Standard Errors for Nonprobability Samples when Matching to Probability Samples ; 2016; Lee, Ad.; ZuWallack, R. S.
- User Experience and Eye-tracking: Results to Optimize Completion of a Web Survey and Website Design ; 2016; Walton, L.; Ricci, K.; Libman Barry, A.; Eiginger, C.; Christian, L. M.
- Using Web Panels to Quantify the Qualitative: The National Center for Health Statistics Research and...; 2016; Scanlon, P. J.
- Does Changing Monetary Incentive Schemes in Panel Studies Affect Cooperation? A Quasi-experiment on...; 2016; Schaurer, I.; Bosnjak, M.
- Web Probing for Question Evaluation: The Effects of Probe Placement ; 2016; Fowler, S.; Willis, G. B.; Moser, R. P.; Townsend, R. L. M.; Maitland, A.; Sun, H.; Berrigan, D.
- Using Cash Incentives to Help Recruitment in a Probability Based Web Panel: The Effects on Sign Up Rates...; 2016; Krieger, U.
- Making Connections on the Internet: Online Survey Panel Communications ; 2016; Libman Barry, A.; Eiginger, C.; Walton, L.; Ricci, K.
- Evaluating a Modular Design Approach to Collecting Survey Data Using Text Messages ; 2016; West, B. T.; Ghimire, D.; Axinn, W.
- Safety First: Ensuring the Anonymity and Privacy of Iranian Panellists’ While Creating Iran...; 2016; Farmanesh, A.; Mohseni, E.
- Tracking the Representativeness of an Online Panel Over Time ; 2016; Klausch, L. T.; Scherpenzeel, A.
- Non-Observation Bias in an Address-Register-Based CATI/CAPI Mixed Mode Survey; 2016; Lipps, O.
- Bees to Honey or Flies to Manure? How the Usual Subject Recruitment Exacerbates the Shortcomings of...; 2016; Snell, S. A., Hillygus, D. S.
- Thinking Inside the Box Visual Design of the Response Box Affects Creative Divergent Thinking in an...; 2016; Mohr, A. H.; Sell, A.; Lindsay, T.
- Establishing the accuracy of online panels for survey research; 2016; Bruggen, E.; van den Brakel, J.; Krosnick, J. A.
- Adaptive survey designs to minimize survey mode effects – a case study on the Dutch Labor Force...; 2016; Calinescu, M.; Schouten, B.
- What is the gain in a probability-based online panel to provide Internet access to sampling units that...; 2016; Revilla, M.; Cornilleau, A.; Cousteaux, A-S.; Legleye, S; de Pedraza, P.
- Representative web-survey!; 2016; Linde, P.
- The Utility of an Online Convenience Panel for Reaching Rare and Dispersed Populations; 2016; Sell, R.; Goldberg, S.; Conron, K.
- Evaluating Online Labor Markets for Experimental Research: Amazon.com's Mechanical Turk; 2016; Berinsky, A.; Huber, G. A.; Lenz, G. S.
- Setting Up an Online Panel Representative of the General Population The German Internet Panel; 2016; Blom, A. G.; Gathmann, C.; Krieger, U.
- Reducing Underreports of Behaviors in Retrospective Surveys: The Effects of Three Different Strategies...; 2016; Lugtig, P. J.; Glasner, T.; Boeve, A.
- Dropouts in Longitudinal Surveys; 2016; Lugtig, P. J.; De Leeuw, E. D.